Examples of Instagram posts and stories I led the creative direction, designed, and wrote during my tenure at Rishi Tea & Botanicals.
I designed, copy wrote, and community managed the now inactive Dr. Turmeric account, which peaked at 3k followers.
Darjeeling Garden Direct 2020
This campaign represented the launch of Garden Direct tea from the gardens of Darjeeling, India.
Rishi Tea + Bright Cellars
The team at Bright Cellars paired up with Rishi to launch this co-campaign.
Satsuma Matcha Sour
The team at Rishi created recipes for Tales of the Cocktail as part of the No and Low category. I developed this recipe and took part in the promotional video we shot, in addition to designing and formatting the social media campaigns.
Herb Lab
The Limited Release Herb Lab Series is a seasonal campaign with unique and rare tea blends. This story represented a re-release of several of the coveted blends.
